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About Us

Your Go-To Italian Clothing Boutique

Founded on March 15, 2020, by Sima Azadegan, Sima Collezione stands as a beacon of luxury, elegance, and philanthropy in the heart of Beverly Hills. At the age of 50, Sima decided to embrace her true calling and lifelong passion for fashion, creating a brand that is much more than just a luxury fashion label. Sima Collezione is a movement dedicated to empowering women, celebrating inner beauty, and making a tangible impact on the world through charity.

Mission The mission of Sima Collezione is to illuminate the inner light and beauty of every woman. Each sale not only contributes to this vision but also helps another person in need through the brand’s dedicated charity efforts. Sima Collezione is committed to bringing the raw essence of beauty, glamour, class, integrity, and humility back into the fashion world.

Philosophy and Impact Sima Collezione has revolutionized couture evening wear by infusing each garment with soul and high style. The collections are celebrated for their exquisite silk fabrications, enhanced with Swarovski crystals and meticulous embellishments. Each piece tells a unique story, drawing on themes of hope, faith, love, compassion, human kindness, and charity. These dresses are not merely clothing but are artworks designed to inspire, empower, and bring positivity and strength to the wearer.

Vision Sima Collezione aspires to create a global movement, promoting a positive consciousness among women worldwide. Sima’s dream is to cultivate "soldiers of light" — empowering each woman to radiate her inner beauty and illuminate the world around her.

Join the Journey We invite you to join the journey of Sima Collezione, where fashion meets compassion, and every purchase supports a cause, helping to create an everlasting impact across the globe. Together, we can shine a light on the beauty that each woman holds within and foster a community of strength and elegance.

Sima Collezione is more than a fashion brand; it is a pledge to restore balance and equilibrium in the fashion industry and beyond. By choosing Sima Collezione, you are not just choosing luxury; you are choosing to be part of a movement that values and promotes beauty, integrity, and charitable giving.

Your Destination for Luxury

Italian Clothing Boutique in Beverly Hills

At Sima Collezione, our mission is to empower women through fashion by providing exceptional access to exquisite Italian clothing. We strive to create a personalized shopping experience with expert guidance from our dedicated personal stylist, ensuring every client feels confident and beautifully expressed in their unique style.

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Sima Azadegan

Sima Azadegan, the visionary founder of Sima Collezione, is a remarkable figure whose life story weaves through the arts, philanthropy, and high fashion. Before embarking on her journey in the fashion industry, Sima dedicated two decades to teaching piano, enriching lives with music while raising a family of three children, including two adults and one recently adopted child.

Her artistic talents extend beyond music education; Sima is also a classical opera singer and a skilled classical piano player. Her passion for music and helping others led her to significant roles in various charitable organizations. She has been an active board member of many charities, including the Neuromuscular Disease Foundation and Beyond Vision for Children, which supports musical education for children with visual impairments.

Sima’s commitment to service is further demonstrated through her role as an educational counselor, where she traveled the world teaching spirituality to women. She also served on the board of the prestigious Hadassah Hospital, contributing to its mission of healing and hope.

At the age of 50, in March 2020, Sima courageously stepped into the fashion world by founding Sima Collezione. Her debut was nothing short of spectacular; in September 2021, she was invited to showcase her first collection at New York Fashion Week. The collection received acclaim and was subsequently featured in "New York Weekly Style" magazine and "V Runway."

Sima's international acclaim continued to grow as she presented her collection at Milan Fashion Week in February 2022. Within 24 hours, her designs were organically featured in major Italian and European publications, including Elle Italia, Harper's Bazaar Italia, and Marie Claire Italia. Her success streak extended to Paris Fashion Week, where her collection was again spotlighted by top fashion outlets.

In March 2022, Sima represented her brand at the Forbes International Women Summit in Abu Dhabi, showcasing her collection to a global audience. Her return to Paris Fashion Week in September 2022 further cemented her status in the fashion industry, with features in Elle Italia, Harper's Bazaar, and several other news channels.

Most recently, in March 2023, Sima showcased her collection at LA Fashion Week, and in April 2024, she was honored at the World Fashion Festival Awards in Dubai. Her continued presence on the global stage is set for another highlight with an invitation to Paris Fashion Week in September 2024.

Sima Azadegan is not just a designer; she is a beacon of inspiration, demonstrating that it is never too late to follow one's dreams and make a significant impact on the world through art, compassion, and fashion.

Sima Collezione is a high style, exclusive one of a kind evening wear collection. It was created to enhance the inner light and beauty of an individual women. Its purpose is to create soldiers of light and illuminate the world that we live in

Unlock the Secrets of Italian Elegance with Our Clothing Boutique

Dive into the world of high-end fashion with our exclusive guide. Learn how to enhance your wardrobe with luxurious Italian designs and embrace the lifestyle of the sophisticated.

Why Choose Our High-End Fashion Store?

At Sima Collezione, we understand the fashion challenges faced by style-conscious women in Beverly Hills, CA. Our Italian clothing boutique offers personalized services to elevate your wardrobe with luxurious and exclusive Italian clothing and accessories.

Italian Clothing Boutique

"Sima Collezione transformed my style with their exquisite Italian collections, making me feel unique and sophisticated."

- Jessica M.

Italian Clothing Boutique

"Thanks to Sima Collezione, I'm always ahead of fashion trends with their exclusive Italian designs."

- Linda G.

Italian Clothing Boutique

"Their bespoke service is impeccable. My wardrobe has never looked better!"

- Emily R.

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Sima Collezione is a luxury fashion boutique in Beverly Hills, CA that provides exclusive, high-end Italian-inspired evening dresses to clients across Beverly Hills, Bel Air, West Hollywood, Hollywood Hills, Brentwood, Malibu, Santa Monica, Pacific Palisades, Century City, Los Feliz, Calabasas, Studio City, Encino, Sherman Oaks, and the surrounding areas.